Thursday, September 19, 2019

Carroll ISD Dragon eBlast Receives National Recognition

Carroll ISD’s Daily Dragon eBlast has been named a 2018 All-Star Award winner by Constant Contact, the product that the district utilizes to create and distribute the daily email.

The annual award recognizes the most successful 10 percent of Constant Contact’s customer base, based on their significant achievements using email marketing to engage their customer base and drive results for their organization during the prior year.

All Small businesses and nonprofits using Constant Contact’s online marketing tools are eligible for this award. Criteria used to select this year’s All Stars included the following during 2018:

  • Level of engagement with email campaigns
  • Open, bounce, and click-through rates
  • Use of social sharing features
  • Use of mailing list sign-up tools
  • Use of reporting tools

The Dragon eBlast is used as a way for the district to share stories of the great things happening within the district, promoting upcoming events, and also share community news that is important to the subscribers.

Currently, there are over 13,700 registered emails receiving daily news and updates about the district and Carroll ISD community through this service. The daily eBlast is also an opportunity for local businesses to purchase advertising and the funds from those ads go back to the district. If you are not currently receiving the Dragon eBlast, you can sign up for the daily emails by clicking here.