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A family walks along a town square street lined with shops and trees. The buildings have colorful facades. A streetlamp is visible, and the foreground features text: "Town Square Sign Ordinance Changes.
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Sep 3, 2020

City Council Approves Ordinances to Amend Town Square Signage and Storefront Designs

Businesses in Town Square can now have an individualized look thanks to recent ordinances passed by City Council over the summer. The modifications to the ordinances allow for greater flexibility for the provision of signage, administrative approval of storefront façade designs, and relieves some restrictions on the use of branding colors. Town Square has always…

Businesses in Town Square can now have an individualized look thanks to recent ordinances passed by City Council over the summer.

The modifications to the ordinances allow for greater flexibility for the provision of signage, administrative approval of storefront façade designs, and relieves some restrictions on the use of branding colors.

Town Square has always played a pivotal role in Southlake by serving as the heart of the community with retail, office and hotels which is highly critical for the community economically in terms of attracting visitors and other business opportunities.

The City has made recent modifications to the Town Square sign ordinance and Downtown “DT” zoning ordinance to create flexibility and efficiency in the provision of signage, store front designs and lighting with the intent to create an ordinance that streamlined the review and approval process.

The modifications to the ordinances will increase the variety and diversity in signage types to address new trends in retail while remaining complementary to building designs, the urban pedestrian-oriented environment and further placemaking efforts that may occur in the near future.

For more information on this ordinance, please contact the City of Southlake Planning and Development Services.

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Banner for “Art in the Square” at Southlake Town Square, featuring a highland cow on the left and event dates, April 24–26, with the website ArtintheSquare.com on the right.