The Southlake Departments of Safety received the 2022 Silver Circle Award from the City-County Communications and Marketing Association (3CMA) for their video on emergency preparedness. The national award was presented at the 3CMA Annual Conference in September 2022.
This year's theme, "Blazing a New Trail: Exploring the Communication Landscape," was inspired by challenges communities have faced over the past two years, as well as utilizing new routes for communicating, educating, and informing them.
The video, “Prepare Right Now for Your Home,” was part of a severe weather awareness campaign. It was designed to capture people's attention and empower them to help spread the word about emergency preparedness and knowing what to do when a storm hits.
As emergency management staff rocked out to a parody of the 1980s rock band duo Heart's song "Alone," they informed citizens about safety and preparedness.
“With the Facebook audience primarily being 35-44 years old and nostalgic of the ‘good ole days, the idea to create emergency management videos in the style of 80s rock bands was formed,” Southlake DPS Public Information Officer, Brad Uptmore said.
The video became an instant hit! Within two weeks, it had over 63,000 views and was featured on local newscasts. It also caught the eye of the legends themselves, Ann and Nancy Wilson.
Judges praised the video and the way creators were able to take a "typical emergency management preparedness message and completely own it and make it relevant for their audience." They also commended the team on the graphics, creative use of song lyrics, and overall campaign.
As part of the video, Fire Chief Michael Starr also made his rock and roll debut. He believes the message of safety and preparedness reached a wide audience.
He stated, "We serve the citizens of Southlake, but this video was broad enough to reach everyone, no matter where they live."
The national 3CMA Savvy awards utilize judges from across the United States and recognize outstanding local government achievements in communications, public-sector marketing, citizen-government relationships, and salute skilled and effective city, county, agency, and district professionals who have creatively planned and carried out successful innovations in communications and marketing.
For more information on how you can prepare for emergencies, visit the Office of Emergency Management’s, “Get Prepared” page.
Watch the award-winning video below:
The Southlake Departments of Safety received the 2022 Silver Circle Award from the City-County Communications and Marketing Association (3CMA) for their video on emergency preparedness. The national award was presented at the 3CMA Annual Conference in September 2022.
This year's theme, "Blazing a New Trail: Exploring the Communication Landscape," was inspired by challenges communities have faced over the past two years, as well as utilizing new routes for communicating, educating, and informing them.
The video, “Prepare Right Now for Your Home,” was part of a severe weather awareness campaign. It was designed to capture people's attention and empower them to help spread the word about emergency preparedness and knowing what to do when a storm hits.
As emergency management staff rocked out to a parody of the 1980s rock band duo Heart's song "Alone," they informed citizens about safety and preparedness.
“With the Facebook audience primarily being 35-44 years old and nostalgic of the ‘good ole days, the idea to create emergency management videos in the style of 80s rock bands was formed,” Southlake DPS Public Information Officer, Brad Uptmore said.
The video became an instant hit! Within two weeks, it had over 63,000 views and was featured on local newscasts. It also caught the eye of the legends themselves, Ann and Nancy Wilson.
Judges praised the video and the way creators were able to take a "typical emergency management preparedness message and completely own it and make it relevant for their audience." They also commended the team on the graphics, creative use of song lyrics, and overall campaign.
As part of the video, Fire Chief Michael Starr also made his rock and roll debut. He believes the message of safety and preparedness reached a wide audience.
He stated, "We serve the citizens of Southlake, but this video was broad enough to reach everyone, no matter where they live."
The national 3CMA Savvy awards utilize judges from across the United States and recognize outstanding local government achievements in communications, public-sector marketing, citizen-government relationships, and salute skilled and effective city, county, agency, and district professionals who have creatively planned and carried out successful innovations in communications and marketing.
For more information on how you can prepare for emergencies, visit the Office of Emergency Management’s, “Get Prepared” page.
Watch the award-winning video below:
The Southlake Departments of Safety received the 2022 Silver Circle Award from the City-County Communications and Marketing Association (3CMA) for their video on emergency preparedness. The national award was presented at the 3CMA Annual Conference in September 2022.
This year's theme, "Blazing a New Trail: Exploring the Communication Landscape," was inspired by challenges communities have faced over the past two years, as well as utilizing new routes for communicating, educating, and informing them.
The video, “Prepare Right Now for Your Home,” was part of a severe weather awareness campaign. It was designed to capture people's attention and empower them to help spread the word about emergency preparedness and knowing what to do when a storm hits.
As emergency management staff rocked out to a parody of the 1980s rock band duo Heart's song "Alone," they informed citizens about safety and preparedness.
“With the Facebook audience primarily being 35-44 years old and nostalgic of the ‘good ole days, the idea to create emergency management videos in the style of 80s rock bands was formed,” Southlake DPS Public Information Officer, Brad Uptmore said.
The video became an instant hit! Within two weeks, it had over 63,000 views and was featured on local newscasts. It also caught the eye of the legends themselves, Ann and Nancy Wilson.
Judges praised the video and the way creators were able to take a "typical emergency management preparedness message and completely own it and make it relevant for their audience." They also commended the team on the graphics, creative use of song lyrics, and overall campaign.
As part of the video, Fire Chief Michael Starr also made his rock and roll debut. He believes the message of safety and preparedness reached a wide audience.
He stated, "We serve the citizens of Southlake, but this video was broad enough to reach everyone, no matter where they live."
The national 3CMA Savvy awards utilize judges from across the United States and recognize outstanding local government achievements in communications, public-sector marketing, citizen-government relationships, and salute skilled and effective city, county, agency, and district professionals who have creatively planned and carried out successful innovations in communications and marketing.
For more information on how you can prepare for emergencies, visit the Office of Emergency Management’s, “Get Prepared” page.
Watch the award-winning video below:
If you ask Americans what the U.S. flag represents, you may hear various responses. To some, the flag represents freedom and bravery. To others, patriotism and hope. Although there is no wrong answer, the flag is symbolic of our country’s core values and must be respected at all times.
While the respect factor may always last, the flag, like many products, is made of material that may fade and experience wear and tear over time, which is why the Southlake Department of Public Safety offers a Flag Disposal Program to help citizens properly dispose of the American flag.
Disposing of the flag is simple; all you have to do is take your flag to any DPS Station in Southlake and give it to a staff member to leave in the flag donation box. A local Boy Scouts of America Troop member will pick up the flags and dispose of them properly. The scouts follow the same protocol call similar to Title 4 of the U.S. Flag Code, which states, “The flag, when it is in such condition that it is no longer a fitting emblem for display, should be destroyed in a dignified way, preferably by burning.”
Although burning the flag is preferred and one of the most well-known methods, other options for disposal are available.
“Flags are sometimes made of synthetic materials, which can be harmful when burned, so other options are available, though the flag is always treated with dignity as it befits the symbol of our country,” Simon McLean, scoutmaster of troop 168, said.
“Respect for the flag and good citizenship is also why Troop 168 is honored to raise and lower flags at Southlake Town Square on federal holidays,” he added.
Although the City of Southlake DPS has a place to collect flags, they can also be given directly to the troops.
“We seem to have no shortage of flags for retirement ceremonies for Troop 555 as people will give them to our Scout families or drop them off at the church where our troop meets. We incorporate flag retirement ceremonies at our troop campouts or troop meetings from time to time,” Troop 555 Committee Chair LaRue Corbin said.
Below is the list of DPS locations for flag drop off:
DPS Headquarters – Station 1
600 State Street
Southlake, TX 76092
DPS West – Station 2
2100 W. Southlake Boulevard
Southlake, Texas 76092
DPS North – Station 3
Training Center
100 E. Dove Road
Southlake, Texas 76092
Get out the face paint and pumpkins! Halloween is right around the corner!
This year’s activities may look a little different. The CDC has issued recommendations for traditional Halloween activities and categorized them as low, moderate and high-risk activities to help prevent the spread of COVID-19.
Looking for something to do? Try one of these fun activities!
